News and Release
WOW Brand Award 2023
Mon, 17 Jul 2023Thank you PRAMITA Lab customers.
In 2023, PRAMITA Lab won an award at the Wow Brand Festive 2023 event which was initiated by MarkPlus Inc.
The WOW Brand 2023 winners were determined based on a survey using the MarkPlus WOW Marketing concept of 30,000 respondents to measure the BAR (Brand Advocacy Ratio) - the ratio between the level of advocacy and the level of awareness. There are 5 aspects to the research that refer to 5A (Aware, Appeal, Ask, Act and Advocate).
PRAMITA Lab will continue to re-brand continuously in an increasingly competitive era to increase customer trust and advocacy.